licensing STYLE GUIDES
I collaborated with Cartoon Network to create a series of Powerpuff Girls-branded style guides and trend kits for product licensees. This work involved designing custom assets, visualising product concepts, and producing polished, printed kits distributed directly to licensees worldwide.
Key Contributions:
Designing logos and icons tailored for licensed products
Developing comprehensive style and trend guides to ensure brand consistency
Creating detailed licensing assets adaptable across multiple product categories
Producing high-quality packaging designs aligned with brand identity
These style guides served as essential tools, helping licensees translate the Powerpuff Girls brand into engaging, on-trend products while maintaining a cohesive look and feel.
