branding, style guides & DIGITAL DESIGN
F1000, part of the Taylor & Francis publishing group, is a publishing solutions and services provider that served researchers, funders, research institutions, societies, and associations through its proprietary platform technology. Platform partners included the European Commission, Wellcome and the Bill & Melinda Gates Foundation. F1000Research is F1000’s open access publishing journal that sat as a sub-brand.
As the senior visual designer, I was responsible for, and oversaw, all creative marketing work for F1000, F1000Research, and its platform partners. This included being the brand guardian for the F1000 brand that I created, and involved creating style guides, websites, landing pages, digital and social media advertising, event stands, infographics, icons, animations, video storyboards, brochures, and flyers.
Alongside marketing design, I worked with the platform development team on new platform designs, providing wireframes, prototypes, and ongoing UI and UX support as new functionality was added.
Logo & branding
Style guidelines
Print design
Website design
UX & UI design
Wire-framing and prototypes
Event design
Digital design
Illustration
Icons